LAB Skin Solutions
I developed the idea for LAB Skin Solutions, a skincare brand designed to challenge the stigma around chemical-based products. Recognizing that many consumers avoid these products due to perceptions of harm or intimidation, I created a brand that reframes the conversation. LAB Skin Solutions embraces transparency and science-backed ingredients, offering a simple, approachable, and cost-effective alternative to the heavily marketed “organic” skincare space. The brand aims to educate while remaining accessible and trustworthy.

PROBLEM & SOLUTION FRAMEWORK

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